June 2016

When companies begin to push online marketing one of their strategies, we recommend that our clients ask their satisfied customers to give testimonials and reviews. A lot of consumers will work with a brand based on the number of positive reviews they have online. The downside...

When you enter a search term (also known as a keyword) into Google, Google then scours the internet for content (i.e., wording) related to your keyword. Think of it this way. If every company has a product, then Google’s product is information; therefore, Google has...