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Social Media Marketing

More and more businesses are hopping on all the social media trends whether they have a professional look on Instagram or are making wacky videos on Tik Tok. If more and more businesses are turning to the digital world, there must be a reason, right? Brands...

Companies cannot just download images from a Google search or social media and use them on their website or printed materials. There needs to be permission from the photographer for use and in most cases, a license for use needs to be issued. Photographers are contracting...

Social Media trends are constantly subject to change. Staying ahead of these trends and anticipating them before they arise can improve your SEO ranking. Due to constant changes in social media trends, platforms that would once get tons of engagement would lose their relevancy as...

In the world of online marketing, there are very few concepts that are as powerful, or at times as tricky as search engine optimization, or SEO. This term, while complex, is all about getting your brand to that coveted top-spot on Google. Whether you have...

Think about some of the most memorable experience you’ve ever had. Maybe it was your wedding day, or an unforgettable vacation, or visiting an indulgent spa. Chances are, you can remember them pretty well still, even if they happened long ago. That’s because positive experiences...

When you own and operate your own e-commerce business, nothing is as important as getting lots of traffic to your website. Lots of traffic can turn into lots of business for your brand. But the problem often is—how do you get that increased e-commerce website...

Have you ever been influenced to buy something by a celebrity or an “influencer” on social media? Maybe it was a grocery delivery service, a new type of vitamin, or a pair of jeans. Most of us have been there before. We see someone else, with...

When it comes to getting ahead in today’s digital marketing world, it is important to use proven strategies to help you and your company stay competitive in the online marketplace. However, in addition to finding sustainable and purpose-driven approaches, it is essential to keep your...

Jake Paul is one of the highest-paid American social media personalities. He has over 20 million  YouTube subscribers and a successful track record of drawing attention to himself and his brand through controversial schemes. His latest endeavor is to enter the professional boxing world.  Infamy is...